As an online business operator, the higher the number of visitors you lure to your website, the more clicks you get. These clicks, then turn into money for you. This means that your marketing skills and prowess play an imperative role. There are many marketing methods that people employ; some require payment while some are absolutely free. This article explains 5 free ways that you can adopt to raise the number of visitors that your website receives.
Search engine optimization (SEO)
SEO increases traffic to your site in 2 fruitful methods, namely:
- On-page SEO- this involves optimizing your web pages in a bid to rank higher in search engines. The higher you rank, the more traffic you receive. You should regularly acquaint yourself with new practices and emerging trends as they change with time.
- Off-page SEO- this basically refers to the external signals and links that you present on various platforms to redirect users to your website.
When it comes to blogging, you really have to master the art. Once you identify a loved niche to follow and work on, make an effort to provide extra-rich content. Make your articles interesting, valuable and informative. Readers share such content with friends as they also come back for more. Also, you can practice guest blogging and accompany links that lead back to your pages. By so doing, you will be unstoppable and will, for sure, earn more eventually.
Social media marketing
In the modern world, social media has revolutionized how various things are done in relation to business. It has become a very lucrative tool for marketing. You should grab this opportunity and join in the game. Those 5000 friends you have on Facebook can generate you money. You can either make a page or post on pages that have many followers. Each time you post interesting and eye-catching content, attach links that lead back to your website. Some of the most used social media platforms include:
Commenting on industry blogs
While registering to industry blogs, use your site and provide a link. Make your comments as interesting and valuable as possible. The idea here is to capture the attention of your fellow readers, thereby provoking their curiosity. If you successfully manage to gain their trust, they will click on your link and land on your website as they yearn for more of your material.
Using your affiliates
The best thing about affiliates is that you only pay them when they provide leads that materialize into actual sales. However, this method of marketing only works if your website’s primary purpose is selling products that clients actually purchase. To lure them into being your affiliates, you should make high commission offers and be unique. They shall collectively bring you amazing traffic.
If you employ the above approaches of marketing, you will undoubtedly earn more. Dollars will come swimming your way. You should however remember that in this niche, effective marketing actually starts with rich content. Therefore, avoid cheap quality as it will bring you no returns. Instead, embrace high quality, market satisfactorily, and your earnings will shoot to the top.